Privacy Policy
Identification of the Data Controller
Owner: THE HOFF BRAND, S.L. (hereinafter, “HOFF”)
Tax ID: B-54929237
Registered Office: C. Juan de Villanueva, 28, 03295 Elche, Alicante, Spain
Email: dataprotection@thehoffbrand.com
HOFF is the data controller for the personal data obtained from users during the purchase process and, if they have provided their consent, for the data collected for sending personalized commercial communications via the newsletter, in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council, of April 27, 2016, concerning the protection of natural persons regarding the processing of personal data and the free movement of such data (GDPR) and Organic Law 3/2018, of December 5, on the Protection of Personal Data and the guarantee of digital rights (LOPDGDD).
To ensure the proper management of your data processing, HOFF has appointed a Data Protection Officer, who can be contacted at the following email address: dataprotection@thehoffbrand.com.
For what purpose and on what legal basis do we process your personal data?
Purpose of Processing | Additional Information | Legal Basis |
---|---|---|
Managing the product sales service (e-commerce), including home delivery. |
HOFF may process your personal data to:
|
Performance of a contract in which the user is a party. |
Handling product exchanges and returns (after-sales service). | HOFF will process your personal data to manage product exchanges and returns, ensuring customer satisfaction. | Performance of a contract in which the user is a party. |
Sending personalized commercial communications. | If you subscribe to our Newsletter, we will process your data to send you information about products and services via email. | Consent of the data subject. |
Who will your data be shared with?
HOFF may disclose your personal data to public authorities, regulators, or governmental or judicial bodies in cases where it is legally required to do so under local regulations or to comply with regulatory obligations.
Aside from these data disclosures, HOFF collaborates with certain third-party service providers who have access to your personal data and process it on behalf of HOFF as part of service provision.
HOFF follows strict criteria in selecting service providers to ensure compliance with data protection obligations and signs the corresponding data processing agreements with them.
To offer Klarna’s payment methods, we may share your personal data, such as contact details and order information, with Klarna during the payment process. This allows Klarna to assess whether you meet the requirements to use their payment methods and tailor them to your needs. Please note that your personal data will be processed in accordance with Klarna’s privacy policy.
Are there international data transfers?
HOFF may collaborate with third-party partners or service providers located outside the European Union or the European Economic Area (EEA). In such cases, HOFF adopts the necessary legal safeguards to enable such transfers in compliance with current data protection regulations. You can obtain a copy of HOFF’s safeguards by contacting the Data Protection Officer.
How long will we retain your personal data?
Your personal data will be kept for the time strictly necessary to fulfill the purpose for which they were provided or collected. In this regard, HOFF determines data retention periods based on legal, regulatory, and normative requirements.
Your data will be retained for as long as you maintain a contractual relationship with HOFF.
Once this relationship ends, your data will be deleted once all necessary actions have been taken to manage and conclude any remaining obligations between the parties, except in cases where you have expressly given us consent to send personalized commercial communications via the newsletter, in which case your data will be retained until you opt out or withdraw consent.
Notwithstanding the above, your personal data will be kept in a restricted manner while any liabilities arising from our contractual or pre-contractual relationship remain, as well as to comply with other legal obligations imposed on HOFF.
In this regard, HOFF guarantees that your personal data will not be processed unless it is necessary for the formulation, exercise, or defense of legal claims or to provide data to public authorities, judges, and courts during the legal limitation period. After this period, your personal data will be deleted.
What are your rights, and how can you exercise them?
You may contact HOFF at any time to exercise your rights of access, rectification, deletion, restriction, objection, data portability, the right not to be subject to automated decisions, and the right to withdraw your consent at any time without affecting the lawfulness of the processing based on consent before its withdrawal. You can do this by submitting a request to HOFF at its registered office at C. Juan de Villanueva, 28, 03295 Elche, Alicante, Spain, or via email at: dataprotection@thehoffbrand.com.
Additionally, you may withdraw any consent given at any time by contacting HOFF at the above postal or email address. If you require more information about your data protection rights or need to file a complaint, you can contact the Spanish Data Protection Agency at Calle Jorge Juan, 6, 28001, Madrid (www.aepd.es).
Use of Cookies
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Modification of the Privacy Policy
HOFF reserves the right to modify this privacy policy to adapt it to applicable regulations and to the instructions or recommendations issued by supervisory authorities. We recommend reading this policy before accessing and browsing the website.
Last updated: February 12, 2025.