On the occasion of Pride Day on 28 June, HOFF has created its first Pride sneakers in the colours of the Pride flag. This model - in the brand's characteristic City silhouette - pays tribute to years of struggle through its soles. It depicts the main neighbourhoods around the world where the LGTBIQ+ movement plays a major role in favour of the rights of the LGTBIQ+ movement. The proceeds from the sale of this model will go to the international Stonewall Foundation based in New York. With this campaign, HOFF has seen a wonderful outpouring of support and solidarity that has seen us reach our goal in record time, and that is a real success. We will continue to walk with pride, fighting for equality and celebrating diversity in all its forms. See you on the road.
Proceeds from the sale of this model go to the international Stonewall Foundation based in New York. With this campaign, HOFF has seen a wonderful outpouring of support and solidarity that has seen us reach our goal in record time, and that is a true success. We will continue to walk with pride, fight for equality and celebrate diversity in all its forms. See you on the road.
PROFITS GO TO THE LGTBIQ COMMUNITY
STONEWALLFOUNDATION.ORG
Stonewall is an international organisation based in New York that emerged in the 1980s in the context of the AIDS crisis. It was at that time that its founders created a foundation where loss could inspire a legacy and the power of individual giving could be amplified. Stonewall was born as a collection of donor funds and, as the local landscape has evolved, so has its identity.
These are the stories of some members of the LGTBIQ+ community. Four personalities from the art world tell us how their life experiences within the collective have marked their artistic works.
Juan Arcones
Journalist and writer
@juanarcones
Among their great achievements are structures that have stood for years in various locations around the world, ranging from Singapore to Dubai and Mexico. Although they are particularly proud of the work they carried out for weeks for a Hollywood producer for whom they drew inspiration from his entire filmography. Thanks to this experience, they discovered their real savoir faire, with a cosmopolitan and modern touch.
"Those who wear my clothes become ambassadors of a powerful message"
Rebecca Minor
Coach Queer
@gender.especialist
Rebecca Minor is a specialist in gender and sexuality studies who, working from the United States, offers individual therapy, parent/caregiver training and group therapy with a focus on trans and gender non-conforming adolescents and adults. Her goal is none other than to try to take on some of the emotional work of her clients, being a guide for them, their parents and the community. So far, her work has led her to spend over eight thousand hours in session with trans youth while continuing to be fully engaged in activism to ensure that children across the USA have access to gender affirming care.
"It's never too late to explore and come into the fullness of who you are!"
Michael Stephens
LGBT activist
@michaeledwardstephens
Michael Stephens is the founder of WeCreateSpace, a community platform and consultancy that addresses both the personal and professional needs of queer people and celebrates the development of their unique strengths and talents. Growing up queer in a heteronormative society lacking self-care tools that promote healthier ways of relating motivated Stephens to bring visibility to the importance of personal growth within LGTBQ+ communities.
"Don't be afraid to take up space. When you do, you empower yourself and model a way forward for other queer people who haven't seen themselves reflected in the media or in society"
David Martín Porras
Film director
@davidmporras
David Martín Porras is a Spanish film director whose work includes the Netflix series Smiley, the latest of his great successes. It is precisely this series that has allowed many members of the LGTB community "to enjoy a story in the mainstream full of light and optimism that talks about our reality in a light-hearted way. We need more LGBT content that gives hope," he says.
"We must not lose hope and the illusion of a better future. After the storm, there is always a rainbow"