STYLED BY
CHIARA CATALANO
Italian artist and designer
Descended from a family of artists –her grandfather was the greatest exponent of Sicilian art in the 20th century and her father is the founder of the first art gallery in Palermo-, Chiara Catalano is dedicated to the creative world not only by inheritance, but also by her own free will. Art chose her, but she also chose art.
An architect by training, Chiara is an Italian artist whose groundbreaking work is captured on fabric canvases, in garments to which she faithfully wishes to give a second life while maintaining part of their respective identities. In each of them, she creates carefully thought-out designs, while in others, impulsivity sets the rules, as she has demonstrated in the brand's trench coat, her great work for HOFF.
"By giving garments this second life, I turn them into unique pieces"
CHIARA CATALANO DIXIT
I love HOFF because it's positive, creative and colourful. I find it connected to the world! A brand with a clear and distinct identity.
Thanks to the variety of colours, HOFF products can be worn with any look. The combination of their sweatshirts with skirts is impressive and I love their outrwear collection!
I think their foulards are amazing, it's an accessory that I personally love to tie on big bags. I also love their bucket hats. I always find an opportunity to wear them.